Print Newspaper industry adopts to challenges by innovating with hybrid printing applicatons

As circulation and print advertising revenues continue to decline, the question from printers today is how to create a newspaper model that is attractive to both readers and advertisers, whilst providing a healthy margin for publishers. To address this challenge, Kodak hosted 140 professionals from the Newspaper, Advertising, Distribution, and Printing industry from Mainland China, Taiwan, Hong Kong, Thailand, Malaysia, Philippines, and South Korea at a 3 day seminar.

Axel Springer integrates Kodak Prosper across all its German printing sites

Axel Springer integrates Kodak Prosper across all its German printing sites

A major focus of the seminar dived into how some of the world’s leading publishers are giving their web presses a new lease on life by integrating hybrid inkjet systems, like Kodak’s PROSPER S SERIES high-speed digital inkjet heads.

These hybrid systems are helping publishers offer their advertisers dynamic new ways to target their customers with variable data and targeted marketing campaigns that deliver a higher ROMI.

See how some of our customers, including Germany’s Axel Springer and China’s Shenzhen Press Group are  transforming their businesses with hybrid inkjet in these great case studies.

Kodak customers rack up 23 Awards at FTA Flexography Awards.

A big congratulations to all of our customers from from North America, Europe, Japan and Australia who took home a  total of 23 awards in six categories for  eye-catching jobs produced with KODAK FLEXCEL NX Plates at 2013 Flexographic Technical Association (FTA) Excellence in Flexography Awards.    Kodak customers also claimed three of the seven coveted overall “Best of Show” honors for their outstanding projects. Flexel

One of the trends noted by judges is that today’s technology is helping flexographic printing achieve photorealistic quality. Many of them indicated that flexography is continuing to rival and even surpass offset, gravure, and digital print processes.  Photos and information about all the winners can be found in the May issue of FLEXO magazine at www.flexography.org

 

Sydney’s Cojo ramps up its digital business

It’s great to see that our customers are getting  a little media spotlight for the great work they do on behalf of their clients.  Cojo, which is one of Australia’s top mailing and fulfillment service houses is currently operating two KODAK NEXPRESS machines. They were recently profiled in ProPrint magazine, where they talked about some of the major new jobs they’ve handled over the past few months. The full article is online hereProPrint_Australia

The quote below from Cojo’s Rod Jone’s is really what it’s all about:

The first one won us business. The second one has enabled us to continue adding clients to that digital offering. In order to keep up with demand, we needed a second engine, he said. There’s a general increase in demand for digital print. Because we’re a mailhouse and it’s all variable stuff, there’s increasing sophistication in the DM stuff that goes out, and that can’t be achieved with the offset-and-laser-overprint combination.

Case Study: 1-800-Postcards growing its business by embracing digital

With more than 35 years of experience in the printing industry, 1-800-Postcards understands the importance of delivering consistent, high-quality printed materials to its customers. The full-service company first built its reputation as an offset printer and then expanded into digital printing 10 years ago with the installation of two KODAK NEXPRESS 3000 Presses. 1-800-Postcards has recently enhanced its digital printing capabilities even further by investing in a KODAK NEXPRESS SX3300 Press.

1-800The company recently changed floors in its SoHo location to accommodate the influx of new business. As part of the project, 1-800-Postcards upgraded its presses, revamped its internal ordering processes and spent over one million dollars in designing a storefront with a unique agency-like aesthetic. 1-800-Postcards takes pride in being the only provider in Manhattan that utilizes the KODAK NEXPRESS Digital Color Platform and attributes its recent growth to its comprehensive digital printing capabilities. (more…)

Kodak and Carrefour Extend Relationship

Kodak  has extended its relationship with Carrefour, the world’s second largest retailer, to offer retail and online printing services to customers.  The renewal of the multi-year agreementt enables the two market leaders to provide consumers with a complete photo shopping experience, and designates Kodak as Carrefour’s exclusive partner within the photo category for all retail and online printing solutions.

Carrefour

Laura Quatela, President of Kodak and Personalized Imaging commented:  “This latest announcement follows our extension with CVS/pharmacy, which we announced last November, and demonstrates the strong worldwide demand for our solutions.We thank  Carrefour for their partnership and look forward to continuing to work with them to grow their photo services business.”

The Carrefour Group has more than 9,500 stores in 30 countries across Europe, Asia and Latin America. In turn, Kodak continues to build on its market-leading installed base of 105,000 KODAK Picture Kiosks worldwide, strengthening its number one global position in both photo kiosks and dry labs

In their own words…..

Frank Romano from WhatTheyThink?  recently visited Kodak’s demo center in Rochester, New York where he had an opportunity to see, touch and experience the real power and dynamic range of applications that KODAK NEXPRESS can deliver.  The team at WhatTheyThink? were gracious enough to make the video from Frank’s visit free and available on their site, so take a look and see for yourself the possibilities for your business:

Frank Romano

CVS/pharmacy extends relationship with Kodak through 2016

CVSIn a major endorsement of Kodak’s leading retail print solutions, CVS/pharmacy, which operates 7,400 stores across the U.S. will continue its long-term relationship with Kodak through 2016. Currently CVS/pharmacy operates over 15,000 KODAK Picture Kiosks across its stores,  providing consumers a variety of quality, personalized photo products they can create instantly and easily.

As part of this agreement, CVS/pharmacy will be upgrading and expanding its fleet of KODAK Adaptive Picture Exchange (APEX) dry lab systems, which provide a more economical way for retailers to produce photo products, improve profitability, reduce their environmental footprint, and expand their customer offerings. Following the positive customer response to the print from FACEBOOK feature, CVS/pharmacy recently launched mobile printing from smartphones to the KODAK Kiosk.

Kodak APEX System

Kodak brings change to India’s wedding industry

We recently featured the launch of Kodak’s new wedding album service for the India market on this blog  .  To read more about this innovative new approach for India’s newlyweds, the Mumbai Mirror recently featured a story on this great service. 

Prabhala Raghuvir, Vice President – Marketing, Kodak India had this to say about the new service:

“In order to address the changing needs of the new, younger consumers, who demand style, personalization and choice, we have introduced ‘Kodak Collections’ in the wedding space. As we go ahead, we will add more solutions and offerings within this space.

 

Highlight’s from Kodak’s presence at 2012 photkina

If you didn’t have the time to make it to photokina last week, don’t worry! The Kodak team was there in force helping to celebrate professional photographers who rely on Kodak products to capture and share their creative visions.

Here’s a summary of some of the events and activities that you might find interesting:

Take a tour of the booth at:

  • One of the customers in the spotlight was JUCO, a creative team that has done fashion photography for a number of magazines, as well as work for clients like Target and Nike. Click here for a blog interview with Julia Galdo and Cody Cloud, the duo that formed JUCO after meeting at the San Francisco Art Institute.

Australia’s Industrial Printing Co. goes hybrid

It’s always great to see our customers get credit for the great work they are doing to advance their business. Check out this fantastic article in Australia’s Print21 Magazine which profile’s Kodak customer Industrial Printing Co. from Lithgow.

 

The quote below from Industrial Print’s general manager, Steve Scott, sums up the advantages hybrid printing can deliver:

A job that used to take two days to print and five days to do the variable data offline has now changed to realistically, two and-a-half days fully complete inline. But, it’s not just the time, the print quality has also increased by a hundred per cent