The Rise of Print in India – A Kodak Story

Komal Sharma, Kodak Regional Director for the Middle East, Africa and South Asia

The overall economic outlook for print is changing, and in a good way. Recent industry reports indicate that confidence and investment in the specific print and packaging markets are returning in most regions around the world, while some of these regions – including India – are already seeing exponential growth.

According to the NPES (Now rebranded as the Association of Print® Technologies, or AP Tech) and VDMA’s Worldwide market for print 2.0: Global opportunities in publishing printing and marketing & commercial printing (2012-21) report, the Asia Pacific region is expected to outperform all other regions in terms of both the publishing printing and marketing & commercial printing industries, with India one of the key growth countries in this region.

Predicted to grow at a rate of 8.1% per year between 2016 and 2021, India’s publishing printing market will surpass France and the UK in 2020 to become the 4th biggest publishing market by 2021 – adding $1.2bn of revenue during this time. The same goes for the country’s marketing & commercial printing market, which is expected to see a compound annual growth rate in local currency of 7.7% – the second highest globally – which will see revenue growth of $957m by 2021.

Growth projections for the packaging printing market is equally favorable, with India expected to top the growth rate charts at 12.5% between 2016 and 2020. This will see the country climbing the ranks of the print packaging industry to become the 4th largest ($18.6bn) by 2020, according to NPES in the Worldwide market for print 2.0: Packaging (2011-2020) report.

“The labels market in India is definitely growing at a much faster rate compared to the rest of the world, and it’s good to see how print service providers are embracing this,” comments Rajesh Nema, Honorary Secretary of the Label Manufacturers Association of India. “Our members are still investing in conventional printing devices that offer better productivity and connectivity, and flexo is growing in the label as well as folding carton and flexible packaging markets. Digital printing, in my opinion, will still take time to establish itself properly in the Indian printing market as it is still more cost effective to use traditional printing methods.”

Rajesh also says that with a rapidly growing market poses a couple of concerns: “With practically no market entry barrier, we are seeing too many PSPs entering the field, which in turn is creating unhealthy price competition and a great need for thought leaders to impart their knowledge. It is therefore the industry associations’ duty to ensure we educate the market, including our members, on the dangers of reverse auctions where the winner really is the biggest loser.”


Drivers for growth

There are a number of key drivers behind India’s optimistic growth potential. A rapid rise in literacy rates and education levels, urbanization, commercial development and rising incomes, which sees a bigger investment in brands, are all contributing to the growth of the Indian print and printed packaging industry.

Komal Sharma, Regional Director for the Middle East, Africa and South Asia, Kodak, comments: “Population and economic growth has fostered urbanization in the country and the number of urban towns and cities has drastically increased. This means that more people than ever have the economic ability to invest in brands and premium products, and the print industry is adapting to satisfy the requirements, including higher quality and efficiency associated with it.”

Various governmental and non-governmental literacy and education programs, which included several Kodak initiatives, have contributed to the rapid rise in literacy rates in India – confirmed at 74% after the 2011 census. This, together with a fast-growing population and urbanization, result in news and other content becoming more localized in regions, in turn demanding more versioning and different print runs from service providers.

Indian printers and printed packaging service providers are placing their trust in Kodak when they make new investments, and they are reaping the benefits of delivering higher quality and achieving high level of efficiency in doing so.

Kodak technologies offer host of benefits for PSPs

Kodak has long been seen as one of India’s top trusted print technology suppliers, and with the country’s exponential growth rate printers continue to choose Kodak’s hardware, consumables and KODAK PRINERGY Workflow software to provide the best return on their investment.

As the number one choice for printers when investing in thermal CtP equipment, the KODAK ACHIEVE Platesetters and KODAK TRENDSETTER Platesetters are not only chosen for their reliability, productivity and accurate imaging, but also for their reduced footprint and the up to 80%-95% reduction in energy usage compared to similar offerings.

Kodak’s variety of plate offerings are also proving popular amongst Indian commercial and newspaper printers. The company’s KODAK SONORA Process Free Plates, which completely eliminate the plate processing step, are increasingly popular – having seen a growth of 9% worldwide over the past year – as more and more printers are focusing on green credentials and water, chemistry and energy savings. With the latest introduction of SONORA X Plates, which enable much longer run lengths, faster imaging speeds, and more robust handling capabilities, up to 80% of offset printers can benefit from the sustainable and economic benefits the SONORA Plate portfolio offers.

Surat-based Progressive Printing Press, one of India’s leading commercial print service providers, has made great strides in improving productivity and the quality print they produce by utilizing Kodak’s SONORA Process Free Plates and KODAK TRENDSETTER Q400 Platesetter equipment. Imaging an average of 7,000 plates/month, the company is one of the largest SONORA Plate users in India.

“As we solely produce high end fashion catalogues, print quality is naturally one of our key concerns. SONORA Plates deliver the best quality of all plates we’ve looked at,” explains Latif Sanchawala, Director at Progressive Printing Press.  “Furthermore, by using process free we not only do what every printer should be doing to be as environmentally responsible as possible, but it also gives us a great boost in productivity. With SONORA Process Free Plates, we’ve increased plate-making productivity by 60% – a huge benefit for us. That is why I recommend Kodak and SONORA Process Free Plates to all my industry peers.”

Raju Hiremath, Assistant General Manager at VRL Logistics, adds: “By switching to KODAK SONORA Process Free Plates, we’ve had substantial savings. We’ve been able to remove 20 plate processors, which in turn allows us to save around 440 liters of water per day. Furthermore, we save around 820 kWh of energy per day, as well ongoing processor maintenance and additional spare parts. This is not only a great economic benefit for us, but an environmental one too.”

India has also experienced an increase in the number of flexo presses installed. This is indicative of what was reported in the drupa 5th Global Trends report, which stated that flexo is the most popular investment choice in packaging for 2018. The FLEXCEL NX System has captured the attention of a great number of Indian flexo pre-press providers and printers – including those looking to convert gravure print production to flexo. Flexo benefits include greater substrate flexibility, including printing on lightweight films, and shorter lead times – and the KODAK FLEXCEL NX System ensures there is no compromise when it comes to print quality.

“As our trusted partner and long-term thermal imaging technology supplier, Kodak’s FLEXCEL NX System was a natural choice for us when we expanded into the flexible packaging and label market,” says Tarun Katyal, owner and director of Delhi-NCR based pre-press bureau Anupama Printing Solutions. “Our customers were immediately impressed with and are now insisting on the FLEXCEL NX Plates, which allow them to achieve deeper solids and crisper text, while the speed of the FLEXCEL NX System has also allowed us to maximize productivity. When we expand our flexo business with the addition of another imager later this year, there is obviously only one choice for us and that is Kodak.”

Ahmedabad-based Pinmark, the first Indian trade shop to install the FLEXCEL NX System, chose Kodak for the exceptional quality and the wider color gamut that can be achieved. “With the FLEXCEL NX System, we have a very powerful technology that delivers the best possible quality – various awards won by our customers are testimony to this. Most of our customers now insist on FLEXCEL NX Plates,” explains Rutul Zaveri, Partner at Pinmark. “We’re continually working with Kodak to upgrade our equipment and stay ahead of our competitors and are looking at the new developments in Flexo that Kodak continues to be working on. We’ll be ready to implement it at Pinmark once it’s available.”

Kodak’s digital printing technology is also helping Indian print and printed packaging service providers to stand out from their competitors. The KODAK NEXPRESS Press, Kodak’s sheetfed electrophotographic printing (EP) offering, is utilized by PSPs across the country for a variety of applications, including Aadhaar (UIDAI) cards, textiles, promotional brochures and pamphlets.

K L Hi-Tech, based in Hyderabad, India, utilizes their NEXPRESS Press to produce almost a third of India’s Aadhaar cards – a compulsory identity card with a unique 12-digit identification number for all residents. Since the company started production of the cards in 2012, it saw print volumes of 500,000 and upwards, which the NEXPRESS Press has continued to deliver on without a hitch.

Also commenting on the NEXPRESS Press, Latif Sanchawala adds: “The NEXPRESS Press covers customer emergencies and short-run jobs of between 50 and 200 catalogues. As it’s calibrated with our offset press, we can deliver virtually the same print quality as offset, a great benefit for us and for our customers.”

And, while the Indian print market has been slow in the adoption of inkjet up to now, many PSPs believe that the time to invest in inkjet production presses is here. Repro India revolutionized the Indian publishing market after it invested in a KODAK PROSPER 1000 Press from Kodak over five years ago. They have not looked back since.

Rishi Kharalkar, Head of Supply Chain & Operations, Repro India, comments: “Kodak’s PROSPER 1000 Press is the perfect device for shorter print runs of 30 – 2,000 pages and has enabled us to bring together a range of India’s biggest publishers through a large database and digital storefront. It now produces an average of 70 million A4 pages per month, no mean feat by any standards.”

There has also been a big uptake on Kodak’s PROSPER S-Series heads for packaging, labeling and security printing applications, installed onto conventional presses to allow for a hybrid printing option. The imprinting systems has proved ideal for the production of lottery tickets (6.2 million tickets per day) and promotional or loyalty customer programs.

Finally, over 700 Indian commercial printing and printed packaging service providers are benefiting from KODAK PRINERGY or PRINERGY EVO Workflow Software. This number continues to rise as more and more digital print service providers are now also adopting and investing in this trusted KODAK Technology.


Taking it further – beyond print

Making a difference in the Indian community is very important to Kodak, and the company is involved with a number of programs. Kodak’s global Print for Good campaign in support of increasing literacy, rallied employees in partnership with ‘Youth for People’ to distribute over 5,000 notebooks to 1,000 children based in the Nilmati province in 2017. The activity will be replicated again this year.

Kodak will this year also establish a new partnership with Room to Read, a global non-profit organization focused on literacy and girls’ education in low-income countries. Working with Room to Read, Kodak will support the establishment of Room to Read’s Literacy Program at a primary school in Rajasthan, India, bringing the community access to a safe and child-friendly learning environment, with books in the children’s local language, as well as teachers and librarians who are trained in the best practices of reading and writing instruction.

The future for Kodak in India

Komal Sharma concludes: “The print and printed packaging industry in India has a bright future, and Kodak will continue to play a key part in it. Printers are diversifying and aligning with trusted global technology partners with offerings that allow them to differentiate themselves and deliver economic benefits. Our commitment to our customers in India has stood the test of time and we will continue to bring leading, cutting-edge technology, enabling them to meet their respective customers’ evolving needs and demands efficiently for years to come.

Vivar Printing, A Leading Voice for Sustainable Printing in Malaysia

It’s no surprise why Malaysia’s VIVAR Printing took home the coveted KODAK Sonora Green Leaf Award. The award, which recognizes printers from around the world whose products, services and operations set an example for sound operational initiatives that reduce their environmental impact, exemplifies VIVAR.

“For VIVAR, our focus on sustainability comes from the heart. It permeates our operations and has been at the center of our continuous efforts to improve how we operate,” said Mr. Cheong Kok Wai, Managing Director of Vivar Printing.

VIVAR print’s modern plant specializes in all types of book printing, binding, finishing and logistical fulfillment.  In the pressroom, they use vegetable-based inks, alcohol-free solvents, and sustainably sourced recycled materials, and they also re-use printed papers up to five cycles during the early stages of make-ready, saving tons of paper every quarter.

The company also uses Kodak’s SONORA Process Free Plates, which they switched to several years ago and have not looked back. “When we invest in new technology, an important part of our evaluation is how will it help advance our mission to improve our sustainability. The integration of SONORA into our pre-press operation has meant that we have not only eliminated our processor, and all the chemical wasted associated with the machine, but we are running a leaner more efficient plate making process. That’s good for our business, our customers, and the environment,” commented Mr. Cheong Kok Wai, Managing Director of Vivar Printing.

For Vivar, an operation that run’s over 1,000 plates a day and uses KODAK’s CTP technology, the combined savings from reductions in energy use, processing and automation make a real impact. “Kodak’s CTP technology reproduces one of the best dots we’ve seen. Its reliability is outstanding and with fewer remakes, less time adjusting for variables, and high-resolution printing, we have optimized our operations and the quality we deliver for each customer job,” said by Mr. Gan Hwa Kok, General Manager of Pre-Press in Vivar Printing.

While VIVAR has made great strides over the years to become a more sustainable printer, they have also taken on the role of advocate in Malaysia’s print community. The company actively participates in various national environmental programs including the Malaysian Nature Society, ECOKNIGHTS, and Malaysian Eco NGO’s (MENGO). As a member of Malaysia’s Printing Association, VIVAR actively shares best practices in sustainable printing with industry peers, a role the company relishes. “Fostering discussions within our industry about sustainable printing is just the right thing to do. We hope our efforts to share our knowledge and experience encourages more printers to consider adopting more sustainable printing practices.” said Mr. Cheong Kok Wai, Managing Director of Vivar Printing.

Sustainable printing has been good business for VIVAR. It’s opened new conversations with customers, especially those that prioritize the environment as an essential part of their corporate values. “In the beginning, customers were leading the way; now it’s just a part of our normal process. We regularly offer customer’s different options to produce their jobs in a way that reduces their impact on the environment, while at the same time creating cost savings. It’s helping us win business in some cases,” commented Mr. Gan Hwa Kok, General Manager of Pre-Press in Vivar Printing.

Taking Print Further event demonstrates Kodak’s commitment to print and new product technologies

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Kodak hosted approximately 220 guests in the company’s Rochester headquarters Wednesday, Feb. 28, through Thursday, March 1, for its first-ever Taking Print Further event.

Over two exciting days, printers, analysts, press and industry influencers convened to hear keynote speakers and panelists discuss today’s print industry market trends and where print is ultimately heading in the future. A broad array of technology demonstrations was also on display throughout the event, representing all of Kodak’s print businesses.

“This event was all about having our printers really understand how far Kodak has come over the last several years with all the new product introductions. We also want to share our plans for where we can take print and make sure we’re helping printers to be more profitable and sustainable along the way,” Brad Kruchten, president of Kodak’s Print Systems Division (PSD) and host of Taking Print Further, said.

Two keynote speakers kicked of the gala dinner on Wednesday evening, including Frank Romano, a world-renowned authority on graphic communications, printing, publishing, electronic publishing, who shared his vision on the future of print. Tad Carpenter, designer, illustrator, author, educator, and host of Kodak’s “Press On with Tad Carpenter” vlog, also spoke about his “passion for print.”

The next day, participants gained first-hand experience of important new product innovations in the process-free, digital printing and functional printing categories – and heard from printers using the latest Kodak technology and integrated solutions to improve their profitability, sustainability and growth potential in new adjacencies.  Two new product introductions were highlighted:

• KODAK SONORA X Process Free Plates, a game-changing new addition to the SONORA family, enabling up to 80 percent of the marketplace to transition to process free with this truly mainstream product.

• The KODAK NEXFINITY digital press platform, with a high-resolution multi-bit LED writing system is capable of running the widest range of applications including transactional, direct mail, packaging, commercial print and photobooks.

There was a vibrant discussion by top designers, photographers, niche publishers and trade media who continue to use print as a differentiated and value-adding medium at the intersection of traditional and digital marketing – and in the new omni-channel world of content generation and publishing.

Formal comments wrapped up with a presentation by Tom Cavanagh, Chief Customer Office and Vice President Advanced Materials and 3D Printing on new opportunities in functional printing, where Kodak is innovating in conductive inks and printing processes to transform traditional commercial printing and enable advanced products that include printed electronics.

Thursday concluded with closing remarks and a thank you from Kodak CEO Jeff Clarke, followed by exciting tours and product demonstrations at the fully loaded new NEXPRESS Demo Center in Building 205. The Demo Center boasts a new NEXFINITY machine and a new CTP Trendsetter with MCU running SONORA X Plates. Visitors also got to see Kodak’s Circuit Printing with Flexo demonstrations at Building 326.

According to what we heard, people left the event feeling energized and impressed:

“It is clear to see that this industry needs Kodak”

“If everyone in the industry knew what you could do, you would own it.”

“This makes me proud to be associated with Kodak”

“Kodak needs us, and we need Kodak to be successful.”

“I am a long-time Kodak user, but first time I have been to Rochester. This is impressive. I had no idea that Kodak was this large and had so much going on”

“This is a great event. Good to see Kodak involved in so much new technology”

“Very impressed with what we heard, had no idea Kodak had all of this going on.”

“The SONORA X product sounds great and should be a good fit for our business. Cannot wait to try it out”

“Wow! I wish some of our other senior managers had been here to see and hear this.”

“Very intrigued by the customer advisory council for the printed electronics project. How can I get more information?”

“If it were up to me, I’d replace all of my existing NEXPRESSES with NEXFINITY presses.”

“It’s great to see that Kodak is investing and committed to the future of print”


Malaysia’s Superior Press’ Focus on Sustainability Translates into Business Success

Malaysia’s Superior Press, a Kodak customer for over 20 years, was recently recognized for its achievements in sustainable printing practices, taking home the Eco Green Award at the Malaysia Print Awards show. It’s an achievement that is backed by the company’s focus on green printing.

The company’s director, Peter Chan, helped to put Superior Press on the path to sustainability when printers in the market were just beginning to turn their attention to this practice. “To compete in a very competitive market the business must be efficiently managed. And one area that we saw as providing a big return in terms of cost controls, while also putting our operation onto a greener path, was in the way we managed waste from our operations.”

In the early stages, Superior Press targeted its pre-press operations by upgrading to CTP technology, which helped them begin to save money on the cost of color and film separation. Chan reflected on those early days: “At that early stage, we knew it was vital for us to counter the rising cost of waste management with more efficient technology. Ever since our mindset has always focused on technology investments that will help move our business further along the path of sustainability while also improving the level of service we provide to our customers.”

That’s a big reason why the company decided to upgrade their pre-press operation with the installation of a Kodak TRENDSETTER Platesetter and SONORA XP Plates. The combination has enabled Superior Press to increase its productivity, while also further reducing its impact on the environment.

Chan commented: “The use of SONORA plates and our TRENDSETTER has increased our productivity by 10% per shift, and we’re now saving about 200 liters of chemical waste a week. For our customers, this means we can get to press faster with high-quality plates that are turning out excellent printed work for the wide range of jobs we handle every day.”

Superior Press’ sustainability practices are not just helping the company become a greener printer. It has also helped them attract new clients, according to Chan. “Because our sustainability practices are aligned with the policies with the larger corporations in our market, we see more opportunities from this group. They recognize that we not only produce high-quality work, but we are dedicated to managing an ecofriendly production environment.”

Kodak Xiamen Plant Celebrates 10th Anniversary

2007- Kodak Xiamen Opens its Doors
Kodak opened its first plate manufacturing line ten years ago in Xiamen, China – a bustling port city on China’s southeast coast.  When the first line went into operation in 2007, the state-of-the-art facility significantly increased Kodak’s total manufacturing capacity worldwide, providing a base of operations to improve service and customer support in China and the Asia-Pacific region.

Today, the plant manufactures Kodak’s extensive range of digital and conventional printing plates, including KODAK SONORA Process Free Plates. The output from the facility has reached over 30 million square meters and services customers in 69 countries and regions. Behind the success of this incredible journey are over 300 employees who power the manufacturing plant’s success every day.

Expanding Plate Production
The Xiamen team has been crucial in ensuring customers have timely access to these new products as Kodak plate technology has advanced. In 2010, the group added a second production line underlining Kodak’s commitment to strengthen its production base for customers in the region. In 2013, the second production line was upgraded to handle the growing global demand for KODAK SONORA Process Free Plates. Today, more than 3,000 Kodak customers worldwide use KODAK SONORA Process Free Plates to produce a variety of printed products including commercial print, books, newspapers, and packaging.

As a leader in thermal plate technology, Kodak continues to advance its plate portfolio by investing in research and development to deliver the innovation that printers need as technology changes as. This tradition began in 1995 when Kodak invented the first thermal plates and continues today with innovative solutions for newspaper, packaging, flexographic, commercial and web offset printing. Two new plates that will soon be rolling off the Xiamen plant’s line are expected to set new levels of on-press performance for print service providers.

Taking Advantage of UV & Advanced Resin Technology (ART)
The KODAK SONORA UV Process Free Plate is a new plate designed to allow printers using UV, including the new low-energy UV presses, to achieve higher run lengths than with any other process-free plate available today. The KODAK SWORD MAX Thermal Plate will feature patented Advanced Resin Technology (ART), which delivers high-performance features for printers facing challenging press conditions and strict cost constraints.

Hundreds of of Xiamen plant employees and Kodak executives, including Offset Print and PSD Vice President Rich Rindo and plant General Manager Zhijun Zheng, gathered together for the 10th anniversary celebration. Twelve employees were bestowed with the Outstanding Employee Award at the event for their tremendous efforts to make Xiamen the world-class manufacturing facility.

“Xiamen is a critical part of Kodak’s advanced manufacturing capabilities and the team here is one of the best in the business,” Rindo said. “Because of their great work and dedication to excellence in manufacturing, our print customers here and across the region can be assured that Kodak will always be able to deliver on their demand for exceptional quality printing plates.”

Hyper-local Digital Printing Increases Relevance for Newspapers

Article by Manfred Werfel Deputy CEO WAN-IFRA Frankfurt, Germany:

Last autumn Hubert Pédurand invited me to visit the French digital newspaper printing plant “Digitaprint” in Avesnes-sur-Helpe. On 11 January 2017 we met in Paris and drove across the countryside to the small town, which is situated more than 200 km north of Paris and quite close to the Belgium border.

Hubert Pédurand is driving the French INIGraph project, a service for the printing industry, supported by UNIIC, the French national printing union, in partnership with the French Ministry of Industry (DGE).

What is special about the “Digitaprint” print plant and why is it worth visiting and exploring what they do? Founded in November 2015, Digitaprint markets digital printing services, with or without variable data, as well as associated printing, for newspapers and related ancillary products. This alone may not be very exciting.

But Jean Pierre de Kerraoul, President of the publishing company Sogemedia, says, “We are entering an exciting era of personalised print. As a news organisation we want to be at the forefront of content that is tailored and bespoke to our many audiences. This will also provide huge opportunities for our advertisers as we improve the relevance and price of ad space with the inclusion of micro-zoning of ads and content, as well as shorter runs and the introduction of variable editions related to neighbourhood news.”

Sogemedia specialises in local weekly newspapers and follows a clear strategy of hyper-local and personalised publishing. While other regional newspapers in the area are reducing their numbers of local editions to save costs in editorial, production and distribution, Sogemedia has chosen the exact opposite direction.

A recent example illustrates the strategy. Sogemedia took over a regional weekly that was published in a single edition with a circulation of 8,000 copies. They transformed the publication from one into 11 hyper-local editions.


This is not an exception but the rule of the business. For example, the weekly newspaper “L’Observateur” is not only offered in 4 geographical versions but on top the reader can choose from 4 different content packages:

  • Version 1 offers a standard package, including sports and general news pages.
  • Version 2 has no sports news, but includes topics like kitchen, horoscope, creative hobbies, games and general news.
  • Version 3 comes without general news, but with gardening, an arts section and sports pages.
  • Version 4 finally has no sports and no general news, but the special topics of versions 2 and 3 instead.


At the printing plant we talked to Chief Technical Officer, Gilles Mevel, who explained the concept of “variable content” (the slogan of Digitaprint is “the variable experience”) and personalisation in detail. He also walked us through the production facilities and demonstrated the technical process.

Localisation and personalisation are not only a service to the readers but attract new advertising as well. If there are two competing car dealers offering the same brand in 2 of 4 villages, a newspaper that covers all 4 villages with only one edition is not attractive as a marketing platform for each of them. But if you offer 4 local editions, one for each village, a car dealer would probably advertise in the edition of his region and maybe also in a region in which the competing dealer is not active. The same is true for the other car dealer. Instead of attracting none you can get both as advertising partners by hyper-local editions.

The advantages of the content packages for attracting targeted advertising of local shops and service companies are very obvious.

 Sogemedia can follow this targeting strategy because it uses the digital printing system of Digitaprint. The production system includes a Kodak Prosper 6000C inkjet press connected to a MEGTEC reel stand on the in-feed and a manroland FoldLine on the output side. RIMA equipment completes the digital production line. The system installation started in September 2015 with the press. In November 2015 the FoldLine was installed and in February the first copies with variable content were printed.

Five months ago variable content publishing started. Today they print 18 titles with 100 variations. 80 percent of the products are printed for the region and 20 percent for customers from outside. The product range includes weekly newspapers, magazines and catalogues (in preparation). 18 employees work in three shifts and produce weekly newspapers from Tuesday through Thursday, 90,000 copies per week with a page count between between 32 and 40.

With their inkjet production system they can handle paper grades from 45 up to 270 g/m2. The print resolution can be adjusted and ranges up to 600 x 900 dpi. When Gilles Mevel compares the inkjet process with conventional printing he says: “We are not printing, but ‘pixelising’ the paper.”


Here you can find many more photos of Digitamedia

The change from conventional to digital printing did not only require a technical transition but also changed production processes and required the adaptation of new skills and procedures. At Digitaprint they talk about the “Transmutation” of the company. Job descriptions changed and hierarchies were modified. Experienced pressmen had to accept re-training. The transmutation of structures could be managed without conflicts by the clear and intensive communication of needs and open and fair discussions with all people involved.

Gilles Mevel says: “Sure, being a pioneer in digital newspaper printing that produces its entire print run digitally also involves a bit of adventure. But we will prove that digital print opens up promising publishing and commercial outlooks on the shrinking print media market.”

Chosun Daily Reduces Ink Costs by 13% with Kodak Thermal Plates

Like a lot of newspaper publishers Chosun Daily, Korea’s largest and most respected daily broadsheet faces numerous challenges to its print product.  As consumers continue to migrate to digital news formats, maintaining a profitable and dynamic print edition is not an easy job.

While the company is making smart investments to build out its digital platform, Chosun also focuses on ensuring its daily printed newspaper is attractive to those who still like reading print. And maybe, more importantly, it’s investing in printing technology that is helping the company maintain a profitable print operation.

With a circulation of nearly 1.4 Million daily copies, Chosun prints 8.4 Million pages a day. And in a typical edition, which is about 60 pages, 36 pages are printed in color, an important feature that keeps both readers and its advertisers engaged with its print product. When Chosun looked to invest in new print technology they targeted improvements to their pre-press operation, which at the time was powered by a conventional film system.

Chosun Daily chose to modernize their plate making process by investing in thermal CTP technology and KODAK THERMAL NEWS GOLD Plates. Thanks to converting CTP solution, they shaved off 15minutes from their print production process.

With the integration of KODAK THERMAL News Plates, Chosun has realized a 13% reduction in ink amount. It’s cost is annually 1million USD.  And with features like Kodak Staccato Screening Technology, which produces high fidelity, continuous tone images with excellent detail and an extended color gamut, Chosun Daily has also reduced smearing, staining, and set-offs.

The changes to the company’s pre-press, with Kodak technology playing an important role, ensure that Chosun Daily can deliver a great printed news product profitably, today, and into the future.

Kodak Teams Up with India’s Youth For People and Aroehan to Improve Education Outcomes for Children in Mokhada Schools

Mumbai, India, July 28, 2017 – The foundation of every prosperous society is built on educating our youth. For the vast majority of children in India, who attend government-run primary schools in rural areas, access to basic resources, like school supplies, is a challenge that impacts learning outcomes and the quality of education.

To help combat this problem, Kodak has teamed up with India’s Youth for People and Aroehan, two local NGOs, to deliver 5,000 notebooks to children across schools in Mokhada in rural Maharashtra.

Youth for People began its Notebook Donation program in 2014 to address the lack of affordable blank notebooks for school children in this rural community. In its first year, Youth for People and Aroehan delivered 65,000 notebooks to 10,000 children in 50 schools. In 2016, the program’s success expanded to 200,000 notebooks in 300 schools for 40,000 children.

Kodak’s support for this important program in 2017 is part of the company’s Print. For Good initiative which is focused on promoting literacy around the world. The global program partners with printers and industry stakeholders to target high need areas with book drives, book donations and the printing of school materials and supplies to support literacy efforts on a global basis. For the 2017 Youth for People Notebook Donation program, Kodak worked with its local customer Nemlaxmi Books to print the 5,000 notebooks, using Kodak technology. For those looking to contribute directly to 2017 Notebook Donation Program, visit the following link ( and also follow, post and support Youth for People on Facebook or Twitter with the #notebookdonationdrive2017.

The India notebook donation program is taking place in parallel to numerous Print. for Good activities happening across the globe with support from Kodak employees who are raising funds, leveraging industry connections, donating books and connecting with their communities to get much-needed printed materials to children in need.

Kodak’s culture of giving dates back to our founder, George Eastman (1854-1932), inventor, entrepreneur and philanthropist. In the early 1900s, Eastman was one of the richest men in the world and one of the four largest donors in history to that point.  By his death, he would give away approximately $2 billion of his wealth to charitable causes (as measured in today’s dollars).  Kodak’s Print. for Good campaign builds on this heritage by giving back and supporting the communities where we operate through meaningful programs.

Kodak’s legacy in India dates back to 1913 when it became the first photographic company to set up operations in India. Over the past 100 years, Kodak has been an integral part of millions of Indian’s memories from family moments captured on Kodak film or watching your favourite Bollywood motion picture shot with Kodak film stock.  Even today, thousands of photo studios across India continue to hang Kodak branded balloons outside their store. Though Kodak has mostly been known for its historic role in photography, today’s Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets.

Kodak’s Heritage of Giving Comes Full Circle with “Print for Good” Efforts

Employees support local community and celebrate founder’s philanthropic legacy

Rochester, N.Y., July 13, 2017 – Yesterday Kodak employees celebrated their founder, George Eastman, on his 163rd birthday with an event supporting his philosophy and philanthropy through the company’s Print for Good program. This global initiative supports communities throughout America, Europe, Asia and the Middle East with book drives, book donations, and the printing of materials and supplies in an effort to increase literacy worldwide through print.

The Rochester event is part of a month-long book drive where Kodak employees and Eastman Business Park tenants have been asked to donate new or gently used books in support of local literacy programs focused on high-needs neighborhoods and schools. This year’s contributions will be donated to the Urban League of Rochester and the Scott Spino Foundation.

Kodak’s Print for Good initiative is an overall effort to drive the print industry in a socially conscious and environmentally friendly way, including the development and use of more sustainable print processes.

Print for Good is about ensuring that print is around for the long term, that it’s driving value, and that it’s doing good in the world,” said Brad Kruchten, President – Print Systems Division and SVP, Kodak.  “Literacy is a venue for us to talk about the value of print in a very tangible way, while partnering with some of our most important printers to address this huge issue across the globe.”

“In middle-class communities, there is an estimated 15 books per child. However, in underdeveloped or impoverished areas, there’s only about one book per 300 children,” Kruchten adds.  “An investment in literacy is an investment in the future; and every dollar that’s spent on adult literacy provides society with a return of $7.14, enabling individuals to help themselves, their families and their communities.  We feel that print is and will continue to be a critical piece of that solution.”

This latest event in Kodak’s Print for Good campaign follows several activations that have occurred worldwide, including:

  • Houston, TX – Kodak partnered with its customer DiscPro to host a book drive. In addition, Kodak purchased and donated books by Tad Carpenter (host of Kodak’s Press On video series and children’s book author) to benefit high-needs Houston schools and communities, as well as an orphanage in Guadalajara, Mexico.
  • Tel Aviv, Israel – Kodak partnered with a local printer, Emanuel Print, to publish over 1,000 booklets, donated to La’Sova, a local non-profit providing food for those in need, and added those booklets to food packages distributed during the Passover holiday.
  • Dayton, OH – Kodak employees completed a book drive in support of a local organization, Hannah’s Treasure Chest.
  • Mumbai, India – Kodak is working with Youth for People to support a tribal region on the outskirts of Mumbai (Mokhada, Palghar) with a supply of 5,000 school notebooks printed by Kodak’s partner Navneet Publications.
  • Memphis, TN – Kodak donated 1,000 books authored by Tad Carpenter to the Books from Birth Foundation. This donation will support two local initiatives including the Reach Out and Read Program at Le Bonheur’s Outpatient Center and the LENA Start program.
  • Columbus, GA – Kodak is supporting the RiverCenter Readers program. Several activities are planned including a book collection this week with the local Chamber of Commerce Young Professionals group.
  • Croxley, United Kingdom – Kodak planning an employee book donation and a book-signing day with Ben Cort, illustrator of “Aliens Love Underpants.”
  • Vancouver, BC – Kodak team will be hosting a spelling bee and bake sale to raise money to donate to a local organization.

Eastman’s philanthropic spirit is deeply ingrained into the corporate culture at Kodak. The company and its employees have supported local Kodak communities for over a century. Kodak’s aim is to continue this legacy by putting programs into place such as Print for Good designed to help communities build lasting benefits that can be felt by all.

See how NPE Print became Singapore’s first printing company to embrace process free technology by making the change to KODAK SONORA Process Free Plates.

NPE Print is an award-winning commercial printer delivering the full gamut of services to its clients from project consultation and pre-press all the way through to a full range of offset and digital printing and finishing solutions.

NPE Print has long been committed to enhancing its environmental profile. On an ongoing basis, the company has invested in upgrading older machines to more energy-efficient equipment and rigorously monitors energy and consumable use that are tied to annual reduction targets.

“Over the past ten years, we have made a conscious effort to reduce the impact of our operations on the local environment. Our work in this area is not only essential to improving the productivity of our operations, but it is also an important part of the commitment we make to our customers.”

NPE Print’s first move toward becoming a more sustainable printer began with the introduction of Soy-based Inks, followed by the use of FSC certified paper and the elimination of isopropyl alcohol from its production process. Recently, NPE Print decided to switch all of its plate making to KODAK SONORA Process Free Plates, becoming the first printer in Singapore to embrace process-free technology. With five offset presses running across its operation, 100% of the plates produced at NPE Print are now process free.

“The benefits of using SONORA Plates have provided a significant advantage to our company. We have been able to eliminate the use of chemicals and reduce our energy consumption. On press, the SONORA plates are extremely durable and stable. With five presses and over 40 plates coming out of our Kodak TRENDSETTER every hour, we have been able to reduce our costs by 15% annually because of SONORA.

NPE Print’s focus on sustainability has also become an important component of their approach to customer service. The company’s clients, who include government agencies, telecom firms, and educational institutions, are regularly informed about the types of eco-friendly technology and products NPE Print employs.

“We mainly serve the Singapore market, but we are also proud to work with company’s from across the world, including the UK and Australia. Many of them tell us that our high-quality printing and commitment to sustainable printing practices are equally important factors in choosing NPE Print as their print service provider.”

Kodak was proud to honor NPE Print with the 2016 Kodak SONORA Green Leaf Award. The recognition shines a spotlight on NPE Print’s leadership and influential voice as an eco-friendly printing enterprise. The company is the first printer from Singapore to receive this recognition since the SONORA Green Leaf Award program began in 2014. Kodak has now recognized over twenty printers for their leadership in sustainable printing.